Tuesday, December 14, 2021 — John Baker
The Asking Formula is a one-of-a-kind program that teaches leaders and sales professionals how to more effectively ask for what they want through a simple and accessible six-step process that can be practiced, repeated and mastered. As a result of learning this methodology, people will ask with more confidence, more influence and with more self-assurance and they will get the outcomes they desire. Using The Asking Formula creates a culture that empowers people to get things done. Its simplicity drives clear and consistent communications that gain alignment from all departments including C-suite, sales, marketing, project management, operations, etc. It allows for leaders to communicate with a purpose that generates buy-in and action. Sales professionals use The Asking Formula to proactively move a deal through the sales progression shortening sales cycles and accelerating growth. During the workshop we analyze how professionals detract from their effectiveness by practicing bad asking behaviors and we eliminate these habits from daily habit.
How many times during the day – on a sales call, in a meeting, conducting a presentation, running a project, at work or at home – is it vital for you or someone on your team to ask for something that you need in order to achieve important goals? The cost of poor “asking” is measured in protracted sales cycles, non-ending meetings, decisions not getting made, avoidable misunderstandings and issues that are re-hashed over and again. What a waste of time, energy and money.
This is a highly interactive program (individual “asking situations” are examined and role-played during the session) that teaches effective asking – a skill that leads to confident communications, influence and a heightened professional image. Effectively asking for what you want is a skill that can hardly be over-emphasized.
Value To Members:
In addition to learning the 6 steps of The Asking Formula, Members will be expected to demonstrate their learning by role-playing their “asking situation” in front of their Vistage team and John Baker. They will receive direct and constructive coaching. The aim of the program is to generate an immediate ROI: Members will apply The Asking Formula immediately against a key business driver. Members will leave the session able to immediately:
- Implement The Asking Formula: an effective, straightforward and high-impact inductive pattern for structuring best-in-class persuasive communications.
- Instill into their organization a culture of productive, clear and forthright communications that provoke action and gets things done.
- Use best-practice techniques that enhance communication effectiveness, build strong and effective teams, and accomplish goals.
- Avoid common communication pitfalls that sabotage success and image.
John Baker is the creator of The Asking Formula™, an author, business owner and entrepreneur. As senior vice president and chief operating officer at such leading firms as American Express and Ameriprise Financial, John led global teams in sales, customer service and operations. Under his leadership his division grew by 30 percent CAGR. He achieved annual sales levels exceeding $1 billion. Today John is CEO of READY Thinking, LLC, an organizational and leadership development firm based in the Twin Cities.
John specializes in helping CEOs get their teams to cut through the unnecessary and deliver persuasive and influential communications that get things done. Whether it be sales or non-sales leaders, John is an expert on getting people to ask effectively for what they want. Clients are drawn to his programs because of his unique ability to cut through complexity and deliver clear and engaging content that produces immediate results. His wit and insight make him one of the country’s most sought speakers.
John has brought his message to hundreds of organizations including the Department of Defense, the U.S. Army, Fortune 500 companies, national associations and trade groups, and non-profits. John is the author of the award-winning book, READY Thinking – Primed for Change. His second book, The Asking Formula – Ask For What You Want…And Get It!, was published in October of 2012.